There’s no debate – auto shows are great.

The Frankfurt Auto Show may be diminished from its original stature as one of Europe’s major shows, but it’s still an important show for luxury and sports car aficionados.

Perhaps that’s why the Frankfurt Auto Show is special – regardless of how many automakers display their wares. Truth is, as a playground for German luxury performance — not to mention Italian — this show continues to offer enthusiasts a look at what’s hot, and what’s not. Here are a few of our favorites:

Audi AI TRAIL Quattro

Really? Audi’s AI: Trail Quattro is the rig for horrible apocalyptic future scapes. Mad Max and the Thunderdome, anyone? This is the vehicle I would want, right down to its 22-inch wheels and futuristic, all-glass pod.

Audi RS 7 Sportback

It may have made its debut online instead of at the 2019 Frankfurt Motor Show, but the RS Sportback continues to deliver the style, the handling, and the power of the original model. In terms of performance, the Audi RS 7 Sportback comes with twin-turbocharged, 4.0-liter V8 engine tuned to deliver 600 horsepower and 590 pound-feet of torque.

BMW Concept 4

The sexy new look of the BMW 4 line is here, with sleek lines, taut shoulders and a very interesting (if awkward) “concept-style” grille. Soon enough we will be seeing this design make its way onto revised 4 Series vehicles — here’s hoping the snout is a little less ostentatious by then.

Lamborghini Sian

According to press reports, the name Sian means “thunderbolt” in Italian. That’s appropriate given that the Sian is Lamborghini’s first electric. But wait — you should also know that the Sian bolts on a V12 engine that delivers 774 hp — also the highest output engine for Lamborghini. Top speed is 217 mph, with all-wheel-drive and a seven-speed transmission. According to Lamborghini, the Sian’s lean body was inspired by the edges of the Countach and is made of carbon fiber. Just 63 will be made.

Porsche Taycan

Another debut that was “technically” not at The Frankfurt Auto Show — but was — is the Porsche Taycan. The Taycan is the automaker’s first fully-electric sports car, so to announce it Porsche had to go big and do the launch simultaneously across three continents. What’s even more impressive is the car: The Taycan Turbo S accelerates from zero to 100 km/h in 2.8 seconds, while the Taycan Turbo gets there in 3.2 seconds.



Click here for more about 2019 Frankfurt Auto Show.

What’s Next?

Click here to learn more about Dealer-FX ONE Platform. At Dealer-FX, our mission is to help automotive dealerships transform the customer experience by providing leading-edge marketing services that help to deliver the right message at the right time — via the right digital channel. How can we help you?