What is the ROI on your service marketing efforts?

Now is the time to capitalize on all revenue opportunities. If you aren’t following up with every customer that declines services, misses appointments, is overdue for service, or is not returning for service, you are losing out.

FREE WEBINAR: Tuesday, June 23, 2020 at 2:00 PM EST

On Tuesday, June 23, join Ashleigh Dungan, Business Development Manager at Dealer-FX, for this webinar where she will share:

  • How Total Service Marketing teaches your customers to return, builds loyalty and increases revenue
  • Why Dealer-FX’s data gives you the best ROI
  • How you can leverage our marketing experts to deliver results for your dealership today

Can’t attend the live webinar?

Register anyway! We’ll send a recording after the webinar to all registrants.
Or, visit us here to schedule your personalized demo.


The host of In the Box from Modern Dealership Magazine, Joey Little, sat down with Bill Lucchini, CEO of Dealer-FX, to chat about the Power of ONE Platform at NADA2020.

MODERN DEALERSHIP INTERVIEW: IN THE BOX LIVE AT NADA2020

About Modern Dealership Magazine

Modern Dealership informs and supports today’s automotive professionals, providing them with a strategic business advantage in a quickly evolving industry. Written by dealers and other leading auto experts, each quarterly issue focuses on a theme relevant to the challenges faced by dealerships today. Article categories in every issue include Modern Sales, Modern Fixed Ops, Modern Operations, Modern Communication, and MD Insights.

It was another successful year at NADA for the Dealer-FX Team! We met a lot of new friends and had time to nourish and strengthen existing relationships.

Dealers and our OEM Partners were excited to hear about our latest solutions, Customer Self Check-In and Total Service Marketing and our new partnership with Kia Motors America. In addition, our Power of ONE message really resonated with dealers who want to work with one partner for a complete service lane technology solution.

CBT News Interview with Dealer-FX CEO, Bill Lucchini

At NADA2020, CBT News host Jim Fitzpatrick interviewed Bill Lucchini, CEO of Dealer-FX. Watch the interview to learn more about how we aim to provide the absolute best consumer experience for dealership customers.

Dealer-FX Provides an Outstanding Customer Experience with These Digital Solutions – Bill Lucchini, Dealer-FX

Here’s a look at our NADA2020 Experience


Experience the Power of ONE Platform

THE POWER OF ONE

If you missed us at NADA2020 and would like to experience the Power of ONE Platform, get in touch today to book a live demo.

Is your dealership ready to offer the same digital customer experience companies such as Uber, Amazon, and Starbucks provide?

Join Greg Dryden, Vice President of Client Optimization at Dealer-FX, for an informative webinar. He will outline the benefits of delivering a digital customer experience and simple ways you can start transforming your service department today.


On-Demand Webinar


Key Learning Outcomes:

  • Identify opportunities that your dealership has to begin its digital transformation.
  • Transforming to digital can enhance customer experience, increase throughput, capacity, and parts and service revenue.
  • See how texting can “wow” your customers and dramatically improve service department efficiency.

In today’s market, you need an edge to survive and stand out. Digitizing every customer touchpoint can provide that — boosting your productivity, growth, profitability, and customer experience.


Discover the Power of ONE Platform

ONE Platform from Dealer-FX drives the digital transformation of your service department. Provide your employees with the tools they need to satisfy customers, while also driving higher revenue and profits. Get in touch to experience a live demo today!


ONE Team | ONE Goal | ONE Platform

GROWTH: ONE Platform brings more service business into your dealership and provides more opportunity for revenue and growth.

EFFICIENCY: ONE Platform drives efficiency and increases capacity so you get more out of every resource in your service department.

RETENTION: ONE Platform creates a great customer experience which translates into improved CSI scores and repeat business.


ONE Vendor. ONE Complete Solution.

Every aspect and touchpoint in a customer’s service lifecycle is captured in one end-to-end solution. Each application was designed and developed in collaboration with our customers, partners and team members to work seamlessly together. With only one provider to deal with, we make things easier for you. That’s the Power of ONE.


CBT News Interview: The POWER of ONE Platform to Drive Growth and Revenue for Dealers

NEW at NADA2020

Be sure to stop by the Dealer-FX Booth (545C) at NADA2020 to see what’s new: 

  • Customer Self Check-In: Give your customers the option to make their service visit even more convenient with Customer Self Check-In. Available through both a mobile device or in-store, Self Check-In helps drive efficiency in the service lane during peak times and enhances the after-hours drop off experience.
  • Total Service Marketing: Take Customer Connect to the next level when you add Total Service Marketing. A digital marketing specialist will design a strategy and campaigns that are proven to improve open rates, increase online service scheduling utilization and grow revenue generated from marketing efforts. Leverage Dealer-FX data to deliver professional, timely and relevant marketing messages.

The Dealer-FX Team will be at the NADA2020 Expo in Las Vegas, February 15-17, 2020, in booth #545C to demonstrate the POWER of ONE Platform to OEMs and dealers.

ONE Platform from Dealer-FX will drive the digital transformation of your service department and give your employees the tools they need to satisfy customers and increase profits.

The Dealer-FX Team will be at the NADA 2020 Expo in Las Vegas, February 15-17, 2020, in booth #545C to demonstrate the POWER of ONE Platform to OEMs and dealers.

THE POWER OF ONE

DEALER-FX | Booth 545C

February 15-17, 2020 | Las Vegas, NV

The Dealer-FX Team is excited to be on hand at the 2019 Kia National Dealer Meeting to demonstrate the features and benefits of ONE Platform to Kia Dealers from across the USA. 

Event Details

Kia National Dealer Meeting 
Wynn Hotel & Resort, Las Vegas, NV 
Wednesday, November 13, 2019 | 11:30 AM PST – 3:30 PM PST 
Dealer-FX | Booth 12 | Kia Car Salon 
Presentation Times: 1:10 PM PST | 2:50 PM PST

“Kia Motors shares our vision for delivering an exceptional dealer service experience and we are delighted to participate in the Kia National Dealer Meeting,” said Dealer-FX President & CEO, Gary Kalk. “With more than 2,500 successful dealer clients, we know ONE Platform will substantially improve Kia dealers’ parts sales, menu and inspection usage, CSI and customer retention while giving its customers the best experience available.”

Service Lane Technology powered by Dealer-FX

ONE Platform from Dealer-FX manages the entire customer lifecycle and consists of the following components: Online SchedulerAppointment ManagerService DashboardAdvisor Check-InTechnician InspectionEasyPayVIN-Specific Maintenance Menu with pricing, and Customer Connect plus the Digital MPI and Dealer Messenger mobile applications. It also includes:

  • Transformation of your customer experience with our 100% mobile platform, driving improvements in CSI and customer retention
  • Seamless integration with Kia systems and data, plus certified integration with 23 DMS providers
  • Our 7-step consulting process that consistently generates strong results, proven in 2,500 dealers


Learn More About ONE Platform

If you would like to pre-book your demo, get in touch with us today. 

Book a Demo

Watch this informative best practice webinar about enhancing the customer experience in the 21st Century. Led by Greg Dryden, Vice President of Client Optimization at Dealer-FX, the webinar outlines game-changing strategies that improve customer satisfaction while increasing throughput, capacity and parts and service revenue.

Watch Now

SERVICE DRIVE EFFECTIVENESS FOR THE 21ST CENTURY with
Greg Dryden, Vice President of Client Optimization at Dealer-FX

Key learning outcomes include:

  • Identify process gaps in your service department and calculate the impact on your business (appointment scheduling, write-up, inspection and parts management)
  • Address any gaps in strategies that allow you to enhance customer experience, while increasing throughput, capacity and parts and service revenue
  • Improve service department efficiency by solving parts specifying issues
  • Structure pay plans that drive behaviors required to improve key performance metrics
  • Implement a plan to improve the experience at each customer touchpoint, driving CSI scores, retention and brand loyalty/repurchase

What’s Next?

At Dealer-FX, we drive the digital transformation of dealerships with the only end-to-end platform that gives your employees the tools they need to satisfy customers while driving higher revenue and profits.

Join Greg Dryden from Dealer-FX at DD27, and learn how to win at customer service in the digital age.

Greg Dryden, Vice President of Client Optimization at Dealer-FX

By now you probably know about the value of digital solutions to your marketing, sales and service operations. About how it connects the overall dealership environment and improves the experience. Most of all, how it can empower your service team to meet, and exceed, customer demands.  

But if you’re not sure – if you’re wondering how technology can help – consider the findings from a recent J.D. Power Study that showed how satisfaction is 75 points higher (on a 1,000-point scale) among customers who have an all-digital experience, compared with one that is all analog. The fact is that customers prefer to schedule service via the internet and communicate with the dealer through text messages, rather than doing those tasks via phone. The study also notes that customer satisfaction increases even further when a service advisor uses a tablet during the service visit. And we all know – without a doubt – that happy customers translate into repeat customers. Indeed, Carlisle & Company found that satisfied service customers are 36% more likely to purchase a vehicle from the same brand.

If only it were that easy, right? The challenge is (and always will be) that consumer preferences are evolving. Today, digital commerce has driven new shopping and buying habits (see: Amazon) and the result is a disruptive transformation in the way dealerships sell and service vehicles. As a result, being able to exceed customer demands – and continually improve CSI scores – has become one of the most crucial KPIs for your entire dealership.

Digital Dealer 27 Session:  Five Ways to Win at Customer Service in the Digital Age

Dealer-FX will be speaking at Digital Dealer 27 #DD27 in Las Vegas

At Digital Dealer 27 in Las Vegas, Greg Dryden from Dealer-FX will go into detail about how to win at customer service in the digital age. As the Dealer-FX Vice President of Client Optimization, Dryden is an expert at understanding consumer signals, and showing dealers how digital solutions can help managers exceed expectations. With more than 25 years’ experience in the industry, Dryden has worked in almost every role at the dealership, from Certified Master Technician to GM of the largest Ford Store in the United States, and COO of Ricart Automotive Group. Scheduled for Tuesday, August 20, at 1:20 pm, attendees can expect to learn how to:

  • Identify the gaps in your dealership’s digital transformation and calculate the impact on the business caused by gaps and breakdowns in your current processes.
  • Address these gaps and enhance the customer experience while increasing throughput, capacity and parts and service revenue. 
  • Implement a plan to improve the experience at every single touchpoint with the customer to drive customer satisfaction, retention, and brand loyalty/repurchase.

Be sure to attend “5 Ways to Win at Customer Service in the Digital Age — Learn How to Exceed Customer Demands to Drive Customer Satisfaction” on Tuesday, August 20 at 1:20 pm. Click here for more details.

What’s Next?

We drive the digital transformation of dealerships with the only end-to-end platform that gives your employees the tools they need to satisfy customers while driving higher revenue and profits. Experience a LIVE DEMO today!