One of the benefits of being in the auto business is, well, being in the auto business. Let’s face it: while most other industries spend their days fixing and selling widgets, we get cars, chrome, horsepower and Auto Shows.

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If recent automotive news tells us anything, it’s that sales are slow – and change is fast. Automakers and dealerships are navigating declining demand while at the same time managing shifts in consumer expectations.

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Choosing the right technology can be complicated. To that end, it’s important to be prepared by understanding the basics of the technology — and having a few tough questions at the ready.

Dealer-FX celebrated an upbeat and successful NADA 2019, thanks to the popularity of ONE Platform, and debuts like the Sales2Service mobile solution.

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Using digital images and video to show needed service is just the start of what technology can do in terms of showing a customer the true and urgent service needs of their vehicle. Today, software is available that accesses data from the VIN, dealership management system and automaker database.