Magic Toyota Dealer-FX

Imagine knowing exactly what a customer needs – and how to present it to them – before they even get out of their car. It almost sounds too good to be true, right? But it’s not. In fact, a recent Automotive News article shows just how real it is – and then some.

Sun-on-road-Dealer-FX

Every turn of the calendar sees its share of new technology solutions and ideas. It’s an incremental evolution of technology and human advancement, the process of which washes out the bad ideas and strengthens solutions that offer value to customers, dealers, and shop owners.

Thinking forward through today’s demand for faster and better service – and to tomorrow’s promise of more powerful solutions – is a critical component in analyzing how dealerships should be positioning technology.

The NADA Show Expo is the auto industry’s premier marketplace of products, services and technologies specifically targeted to franchised new car dealerships. The Dealer-FX Team will be at the NADA 2019 Expo in San Francisco, January 25-27, 2019, in booth #3625S to demonstrate the features and benefits of ONE Platform to OEMs and dealers.

Every day, customers come and go through the dealership service drive, the happy result of effective sales and digital marketing efforts that span all aspects of your business. Increasingly, that flow of business is dictated by online activity. Indeed, according to Google, 4-in-5 customers use search engines to find information before making a purchase decision […]