About the Dealership

Serra Gardendale Kia is committed to doing “Whatever It Takes” in order to be the best Kia dealership in Alabama. They focus on outstanding customer service, a culture of success for all team members, and long-term customer loyalty.

From the Dealership

“Now in my 7th year as General Manager of Kia Franchises, there has been no greater challenge than raising the bar for customer pay in our service department.  The excuses from my team were endless:

  • “If I do the multi-point, the writer doesn’t sell the recommendations”
  • “If I sell the service, parts can’t deliver fast enough for the customer”
  • “There just isn’t time to sell the multi-point”
  • And my favorite excuse… “Kia customers can’t afford the service”

As a dealer and General Manager, I struggled with these excuses as barriers to raising customer pay dollars and efficiencies for years. Until we partnered with Dealer-FX.”

“Dealer-FX has the tools, technology, systems, and most importantly service, that has helped my service department almost DOUBLE OUR CUSTOMER PAY HOURS PER R.O.”

“Most vendors have a system and most “talk a good game” until you sign the contract. I was most impressed with the service that Dealer-FX provided after the dotted line was signed.  Their team worked with each sub-department until every employee understood, and could be held accountable for, performance and execution. It was almost like having a second Service Director to help with the install and execution.

If you are looking for a true partner to help take your service department to the next level, consider Dealer-FX.”

Andy Fisher, General Manager
Serra Kia, Gardendale, AL

Get in touch with us today and learn how the Kia Service Lane Technology Suite from Dealer-FX can benefit your dealership, call 1-844-647-7888

Learn More

Book a Demo

About the Dealership

Red Deer Mitsubishi aims to be the best service provider in the industry, aiming to exceed customer expectations for service, quality, and value. They also believe that when you treat people right, they will return. Their results prove that this philosophy is working.


Since migrating to the full MiCAR ONE Platform program, their Maintenance Penetration has almost doubled. They have also seen significant increases in Factory Required Services sold during appointment setting and check-in. 

From the Dealership

“The introduction of MiCAR ONE Platform has rekindled our relationship with the great staff at Dealer-FX! 

Adopting MiCAR ONE Platform empowered us to have the digital technology needed to deliver an exceptional retail experience and improve customer retention. At the same time, it has empowered our customers because they know exactly what services their vehicle requires. 

The program was launched in a systematic way to ensure enough time was provided for each team member to master each phase of the program. As with any launch, there were some initial hiccups. These, however, were quickly identified and resolved by a highly skilled and knowledgeable team.

We recently implemented the Service Dashboard which connects all stages of service and enables us to provide a completely digital and convenient experience to our customers. Our customers love how they can remotely view and respond to multipoint inspection results with the Digital MPI app.”

“Through actual experience and results, we have seen how the MiCAR program can benefit both our dealership and the customer. I would recommend the program to any Mitsubishi dealership.” 

Anthony Locke, Fixed Operations Manager 
Red Deer Mitsubishi, Red Deer, AB 


Get in touch with us today and learn how MiCAR ONE Platform from Dealer-FX can benefit your dealership: 1-844-647-7888

wiADVISOR Success Story

About the Dealership

McKeown Motor Sales is a family-owned and operated dealership, proudly serving Springbrook, Ontario since 1933. They switched from a paper-based process to wiADVISOR in October 2018.


wiADVISOR has been integral to implementing a consistent process in the service lane and has generated impressive results.

“McKeown Motor Sales saw wiADVISOR as a great opportunity to streamline our service processes while elevating the customer experience. We hopped on board as soon as wiADVISOR was available in Canada and will never look back. Having the ability to deliver a consistent message from appointment all the way through to check-out has been key to maintaining our customer trust and loyalty. wiADVISOR does this while informing and educating our customers on factory maintenance, recalls and fault codes at the same time.

When we moved our MPIs to the wiADVISOR digital platform, our internal communications and customer communications benefited, as well as improvements in both shop efficiency and customer service. Having parts and DMS integration makes generating a repair quote simple for the staff. wiADVISOR has multiple platforms of communication allowing us to communicate with our customers the way they prefer. 

Being on the wiADVISOR Program has been an excellent choice for us. One that has increased both profits and customer loyalty. I would not hesitate to recommend this for any dealer looking to make the change.”

Al McKeown, Owner
McKeown Motor Sales, Springbrook, Ontario

Book a Demo Today

Get in touch with us today to learn how the Nissan Service Workflow Suite program from Dealer-FX can benefit your dealership: 

1-844-647-7888 | SALES@DEALER-FX.COM | BOOK A DEMO

What’s Next?

We drive the digital transformation of dealerships with the only end-to-end platform that gives your employees the tools they need to satisfy customers while driving higher revenue and profits.