Service lane software: It's only as good as the people behind it. Why support and training is a critical purchase criteria. After months of leafing through promotional materials and digesting endless demos, you’ve finally selected an exciting new service lane software solution for your business. Hold ...
Personalized marketing: How to overcome challenges to win revenue & retention. Personalized marketing is the buzzword of the day. For good reason. Ecommerce powerhouses like Amazon and Netflix exposed its virtues to a massive, pandemic-fueled online audience. It’s no longer a consumer wish – it’s now ...
Why recruiting is the #1 factor in BDC success. Collaboration with a BDC recruiting specialist makes all the difference. Hiring the right people is the foundation of a high performing Business Development Center (BDC). What exactly defines these “right people”? Automotive know-how? Call center experience? ...
There's no mystery to customer retention marketing. The Lifecycle approach is the best way to build relationships. For most products, your relationship with the brand ends with the purchase. A new vehicle, however, requires regular maintenance, updates and more. Every purchase must be viewed as a ...
Why a BDC is indispensible for growth. Leveraging your CRM to build business. In the “good old days”, automotive dealerships could grow merely by waiting for the next customer to darken the doorway. Today, it’s nothing more than a quaint memory. Dealerships now understand the need ...
Hello? Your profitability is on the line. How expert BDC phone call handling drives dealership growth. Today’s modern dealership spends a whole lot of time and money to communicate with customers through online channels. Add to that investments in software to track, personalize, and optimize the ...
